Star Telecom Alliance Resources, the parent company of local smartphone brand Starmobile, is set to create assembly jobs as the company started its production in its new facility in Calamba City, Laguna.
“Since we started five years ago, it has been the company’s goal to contribute to the local economy and provide employment by assembling phones in the Philippines,” Manila Bulletin quoted Starmobile chief operating officer Michael Chen as saying.
The company also aims to assemble 20,000 units of smartphones to respond to the demand for cheaper phones in the Philippines.
The report said Filipinos still prefer having a cheaper phone with the basic call-and-text feature.
“It will result in more cost and time-efficient logistics and shipment around the country. In addition, because we will have parts and an assembly facility locally, we expect this to improve our after-sales support for our customers,” Chen added.
Photo Credit: Assembly Line 101