SFC opens new branch in Hamdan

SFC Plus, the makers of the world’s only and original skinless fried chicken, opened the doors of its 28th location in Abu Dhabi at Hamdan Street last October 24. Their new branch is located at Al Jazeera Towers opposite Crowne Plaza at Hamdan.

In attendance during the opening ceremony were SFC Group Managing Director K Muralee Dharan, Ardent Advisory Managing Partner Sharad Bhandari, and Sajeev Sukumaran, Director – QSR, together with hundreds of customers eager to try SFC’s signature skinless fried chicken.

SFC PLUS is said to be one of the most preferred fast food brands in the Middle East. The outlet features attractive offers to customers as part of the inauguration.

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The SFC Group which is functional across the various Emirates of UAE over the past 26 years, has more than 50 restaurants catering a variety of cuisine concepts including SFC Plus, India Palace, Avenue Hotel, Golden Dragon and Sthan.

The SFC group, launched in 1992, is a leading hospitality conglomerate in the Middle East with specialized operations such as Fine-Dining Restaurant chains serving Authentic Indian cuisines, Quick Service Restaurant with 28 outlets in UAE, Business Class Boutique Hotels and an Industrial and Institutional Catering Division serving to the demands of the industrial, oil and gas sectors. With major investments in food and hospitality sector, the group plans to expand its network all over the Middle East and India.

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