Apple confirmed on Monday, April 9 that it is set to release special-edition red iPhone 8 and iPhone 8 Plus in selected markets, including UAE and Saudi Arabia.
The new generation iPhones, called PRODUCT(RED), will be available for pre-order today, April 10 and will be in stores starting Friday, April 13. The price is similar to the current line of iPhone 8 and iPhone 8 Plus which starts at Dh2,991.50 for the 64GB model.
“Both phones sport a beautiful glass enclosure, now in red, with a matching aluminum band and a sleek black front,” Apple’s report on the new red iPhone read.
“iPhone 8 and iPhone 8 Plus improve on everything we love about iPhone, including Retina HD displays that are more beautiful than ever, the most powerful and smartest chip ever in a smartphone with the A11 Bionic and more advanced cameras for unbelievable photos and videos. We are proud to support (RED) with this bold new iPhone and hope customers think it is as special as we do,” said Greg Joswiak, Apple’s Vice President for Product Marketing.
Apple is also set to release the iPhone X Leather Folio alongside the red iPhones.
“Crafted from specially tanned and finished European leather for a luxurious look and feel, the new folio joins other PRODUCT(RED) devices and accessories available for customers to purchase.”
Apple reported that a portion of all sales from PRODUCT(RED) devices will be donated to Global Fund HIV/AIDS grants.
