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Feb 13 20, 3:27 pm

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Emirates Group inspires around 250 students to discover its diversity

by | Feature

Feb. 13, 20 | 3:27 pm

Close to 250 students from eight schools may be one step closer to answering the question on everyone’s mind – “What do you want to be when you grow up?”

Under the patronage of His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline & Group, the airline welcomed students to the Emirates Group Headquarters for an immersive session as part of the Emirates Airline Festival of Literature’s Education Programme, which reached more than 30,000 students last year.

The session explored the diversity of roles within the organization, helping to cultivate their passion for aviation by enriching their understanding of the skills and passion required for these roles.

Students between the ages of 14 to 18 years old were treated to a memorable two-hour session on what it takes to work for the world’s largest international airline. Team members from across different departments at Emirates engaged with students through insightful presentations, interactive questions from the audience and a panel discussion, inspiring them to take a greater interest in the aviation industry.

Jointly organized with Emirates Airline Festival of Literature, this session—considered the first of its kind—is an extension of the airline’s support for the Festival this year, promoting the 2020 theme of “Tomorrow”, and helping drive conversations with the next generation of aviators to power the future of the industry.

The session with inspiring presentations held by team members across different Emirates departments included: Emirates Engineering, Corporate Communications, Marketing & Brand, Emirates Flight Catering and Emirates Airport Services.

Shajee Rafi, Manager Business Improvement at Emirates Engineering, offered a sneak peek into the inner workings of Emirates Engineering, and the cutting-edge technologies that will drive tomorrow’s aviation industry; Valerie Tan, VP in the Corporate Communications Marketing & Brand (CCMB) department, led the discussion around what to expect from a communications and marketing profession in the aviation industry.

Emirates Captain Shehab Hamza and Emirates Cabin Crew Supervisor Jade Cobbs joined the panel discussion to engage with the students and answer queries around their profession. They discussed wonderful moments they have experienced during flights, the challenges of their roles, their favorite destinations, and how they have grown in their roles at the airline.

Ravi Nage, Regional Catering Manager, explained the process of creating seasonal and regionally inspired meals, to cater to the airline’s diverse mix of customers across all flights; Nick Moore, SVP Passenger Services & Hub Operations at Emirates Airport Services, discussed the leadership skills and know-how required to oversee passenger services and hub operations at the busiest international airport in the world – Dubai.

The session concluded with a motivational speech by guest speaker, Jonathan Yabut – best-selling author and winner of The Apprentice Asia, and one of more than 200 popular Festival authors. As a youth advocate, Jonathan connected with the audience reaffirming “you can never be too small to dream big.”

The Emirates Group prides itself on the strength and diversity of its workforce, which is made up of over 160 nationalities possessing unique talents across a range of disciplines. The session is a reflection of the airline’s efforts to give back and connect its employees to local communities in order to build strong, more impactful relationships where they live and work. The airline recognizes the importance of building a pipeline of talent for the next generation, through innovative approaches that ignite the spark in students to pursue their dreams in the aviation industry.

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It has a print run of 60,000 copies and 250,000 readership per week; bolstered by 2.5 million visitors to its website every month. It also has an e-newsletter sent to its 250,000 subscribers every day.

The Filipino Times is FREE and has the widest targeted circulation across the 7 emirates of the UAE.

With more than 2,500 strategic distribution spots, TFT is available where the Filipinos are - at Smart Bus Shelters, Metro Stations, restaurants, supermarkets, schools, airport lounges, Emirates and Etihad Philippine-bound flights, churches, Filipino community events and many more.

THE FILIPINO TIMES. We are where the Filipinos are.

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