Who says you can’t blend humor with PSAs? The Philippines’ Health Department says hi!
The Department of Health (DOH) beefed up their campaign for a safe New Year celebration in a hilarious way.
DOH deviated from their usual serious tone of warning and informing the public against firecrackers and utilized the popularity of memes in spreading awareness.
In their Facebook page, DOH posted a series of memes with safety reminder inputs for a safe welcome for the New Year.
The said information campaign about the Health Department’s ‘Oplan: Iwas Paputok, Iwas Putol, Fireworks Display ang Patok!’ aims to encourage public to avoid firecrackers and to patronize community fireworks displays instead.
The memes also reminded people to eat and drink moderately this holiday season.
DOH’s new strategy proved to be effective as their posts gained traction and netizen’s attention.
Netizens praised DOH’s unique yet entertaining approach on their public service announcements this New Year celebration.
Though deemed hilarious, the Health Department is keen on reminding the public to celebrate New Year safely.
