‘Crash Landing on You’ star Son Ye-jin becomes newest ambassador of Smart

Crash Landing on You (CLOY) leading actress Son Ye Jin has been unveiled as the newest ambassador of Smart Communications.

She now joins CLOY leading actor Hyun Bin as the ambassador of the telco company, after the announcement of his joining two months ago surprised the Filipino community.

In a media conference, Smart revealed its newest commercial, which shows the 38-year-old actress shows riding a Ducati motorbike.

“Son Ye Jin’s appeal is undeniable among Filipinos who have been swept by the Korean wave, and we are thrilled to fulfill their wish. This is one way of supporting the Hallyu passion of our customers,” said Jane Smart senior vice president J. Basas.

Ye-Jin expressed her joy to be chosen as the newest endorser of the company, saying that she is grateful to for the opportunity to engage with Filipino fans. I thank Smart for giving me a way to specifically reach out to my Filipino fans and inspire them to make a mark in whatever path they have chosen. I wish to see you all soon,” she said.

She also gave advice to young Filipinos who are starting out on their careers.

Throughout her career, the Korean superstar has numerous achievements under her belt, including 11 best actress awards. But when she was asked what career tips she can give to young people, the CLOY lead star humbly said that she didn’t see herself as a successful person.

“I think young people who have just started not only in acting but also in other fields are going to be scared and experience hardship, same as my experience. But it helps that I’ve always set a goal,” she said.

“Even if the reality is not close to that goal. Just try your best to imagine yourself in that future and make the best out of everything. Then, think of it as a step closer to your dreams. Keep fighting,” the actress added.

Ye-jin also said that she is looking forward to meeting her Filipino fans once the Covid-19 pandemic settles down.

“I’m very happy about this endorsement. It’s just so sad that I could not come to see all the fans in person but I’m always very thankful and happy to be able to meet them in this way,” she added.

Staff Report

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