IKEA, a Swedish company known for its ready-to-assemble furniture, might announce the targeted opening date of its first Philippine store this year.
On Wednesday, January 17, 2018, in an interview at a conference in Makati, Swedish Ambassador Harald Fries hinted they might open the store early 2020.
However, IKEA Sustainability and Communication Director Lars Svensson, when asked about it, neither confirmed nor denied the information saying, “until (they) have everything firmed up, that’s when (they’ll) announce the date of opening.”
He said they were concealing the information for the meantime to avoid influencing property prices.
“It’s just that it is an aspect of not fuelling speculation because the size of the company and the size of the brand equates to the interest, that’s a positive thing for us but we do not want to drive speculation where we’re going to be influencing property prices etc.,” he said.
Svensson also noted that they were absolutely eyeing to open IKEA Philippines next.
